Eye Mo, the country’s number one and most trusted eye care brand, proudly introduces Eye Mo Cool, the latest addition to its eye drop range that combines Eye Mo’s proven formulation with a refreshing cooling sensation made for fast paced, screen heavy lifestyles.
For over 50 years, Eye Mo has been a go to name in Filipino households for accessible, dependable, and effective eye care solutions. With Eye Mo Cool, the brand reinforces its leadership by offering a standout innovation: the first cooling eye drop in the Philippines created specifically to help relieve red eyes.
A trusted favorite upgraded with a cooling lift
Eye Mo Cool builds on the familiar Eye Mo Red Formula and enhances it with menthol to deliver quick comfort paired with a refreshing cool sensation. Crafted with young professionals, creators, commuters, gamers, adventure lovers, sports enthusiasts, and anyone who spends long hours on devices in mind, Eye Mo Cool offers:
- Fast relief for red, irritated, and tired eyes
- A revitalizing cooling feel that refreshes within seconds
- A reliable formulation supported by Eye Mo’s long standing heritage
- A modern update that matches how people live, work, and play in a digital first world
Created for an always on generation
Gen Z and Millennials thrive in a world that rarely slows down. Work often stretches late, entertainment lives on screens, and everyday routines demand sharp, focused vision. Long hours online and digital strain easily lead to redness and minor irritation.
Eye Mo Cool encourages young Filipinos to see eye wellness as an essential part of self care, turning eye drops into a small daily habit that helps them feel fresh, confident, and ready for anything.
“Eye Mo Cool is our response to the lifestyle of today’s generation. They move fast, create nonstop, and depend on their vision to power through the day,” said Earl Jayona, Senior Manager for Marketing of Eye Mo. “This newest variant delivers the same trusted Eye Mo relief, now with a cooling twist that refreshes and recharges the eyes. It’s a small, simple step that makes a big difference.”
Raising awareness for everyday eye wellness
The launch of Eye Mo Cool comes with a renewed effort to highlight eye health, emphasizing the importance of recognizing and addressing common eye issues such as redness, soreness, and watery eyes. Eye Mo encourages users to keep a variant within reach not just for sudden discomfort, but as part of their daily wellness routine, similar to skincare and personal hygiene.
Through digital content, interactive challenges, sampling activities, and expert led conversations, Eye Mo aims to help Filipinos understand that caring for their eyes is a key part of caring for themselves.
The cooling experience starts now
Eye Mo invites everyone to “Feel the Cool” and experience the refreshing relief first hand through the #EyeMoCoolChallenge, a fun, experiential way to introduce the new cooling sensation to everyday users.
With Eye Mo Cool joining Eye Mo Red, Eye Mo Moist, and Eye Mo Daily Care, the brand continues its mission to make eye wellness easy, accessible, and seamlessly integrated into every Filipino’s lifestyle.
About Combiphar
Combiphar was founded in Indonesia in 1971 as a pharmaceutical company guided by the purpose “Championing a Healthy Tomorrow,” reflecting the belief that a healthy future begins today. The company currently produces and markets more than 90 high quality and affordable OTC and ethical products, including well known brands such as OBH Combi, Insto eye drops, Eye Mo (both recognized leaders in their respective categories), and many more.
Headquartered in Jakarta, Indonesia, Combiphar employs around 1,800 people across Indonesia and maintains a presence in many primary and secondary cities.
Today, Combiphar is present in multiple markets worldwide, including the Philippines, Malaysia, Singapore, Cambodia, Myanmar, Brunei Darussalam, Taiwan, Vietnam, China, Fiji Islands, Mexico, and South Korea. The company also operates in the UAE, Oman, Maldives, Kenya, Somalia, and Niger, and will continue to expand its international footprint in the years ahead.
For further information, please visit www.combiphar.com
Instagram: @combiphar
Facebook: Combiphar Indonesia
Twitter: @CombipharID
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Instagram: @eyemophofficial
