French fashion house Sandro Paris has officially opened its first boutique in the Philippines, selecting Greenbelt 5 in Makati as its debut location.
Known for its minimalist yet elevated aesthetic, the brand introduces a fresh perspective on Parisian style—arriving just as Manila’s fashion scene leans further into the language of quiet luxury.
The boutique reflects everything Sandro stands for—pared-down elegance, architectural lines, and an effortless mix of classic and contemporary. Inside, the space is sleek and intentionally understated, allowing the clothes to speak for themselves. Tailored outerwear, crisp shirting, clean knits, and refined accessories for both men and women create a curated environment that feels more art gallery than retail store.
A Launch That Felt Like a Mood Board
The launch event was as considered as the brand’s pieces—stylish, low-key, and distinctly on-brand. Guests included model and Miss Universe Philippines 2023 Michelle Dee, along with actress Max Collins. Both embodied the Sandro look: refined, confident, and modern. With no over-the-top fanfare or gimmicks, the evening reflected what Sandro does best—subtle sophistication with staying power.
Established in 1984 in Paris’s Le Marais district, Sandro carved out a niche in the global fashion scene. The brand appeals to those who value structure over spectacle. Today, it aligns well with Manila’s evolving fashion crowd. Local style is shifting toward thoughtful choices and long-term pieces, rather than chasing fleeting trends.
A second boutique is already in the works at Central Square in Bonifacio Global City, showing that Sandro Paris is fully invested in the Philippines market. Manila, in turn, is ready. The city’s emerging style language blends individuality, polish, and cultural contrast. It’s the kind of backdrop where a brand like Sandro can truly thrive.
In a world saturated with noise and overexposure, Sandro offers something rare. Its fashion embraces restraint, carries quiet presence, and delivers pieces that feel like personal statements—not performances.
