September 22, 2026 The voice of all eras.

National Book Store National Hunt kicks off with PBB Celebrity Collab housemates

September 12, 2025

September 12, 2025

Forget routine book runs; National Book Store is turning your next browse into a full-blown quest. Meet The National Hunt, a nationwide search with prizes tucked inside books and perched on shelves, waiting for sharp-eyed readers to claim them.

This is far from a typical in-store activity. Front and center is the new National Book Squad, a lineup of Gen Z favorites: Mika Salamanca, Josh Ford, Kira Balinger, Esnyr Ranollo, Will Ashley, and Ralph de Leon. Together, they are dropping clues across National Book Store branches and stashing special titles for you to uncover.

Your task is straightforward: visit any participating National Book Store and watch for the exclusive books the National Book Squad has hidden. Find one, buy it, and you could walk out with something big.

The rewards do not play small. Expect headline prizes like an Apple iPad, flight vouchers, a DJI Osmo 3, and plenty more.

The action has already begun online. Follow the National Book Squad on their social accounts for fresh clues and behind-the-scenes peeks. Check their videos because your first hint could be sitting there.

Ready to turn book shopping into a treasure hunt? Follow National Book Store on Facebook, Instagram, and TikTok for the latest updates. The hunt starts now.

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