If you’ve walked through Makati or scrolled through your feed lately, you’ve definitely seen it: the Mala Tote. It’s the “it-bag” that’s been quietly taking over Manila, and now, it’s officially time to celebrate its first trip around the sun.
Carry Om is turning one, and they aren’t just throwing a party—they’re staged a full-on creative takeover. Dubbed the OMniversary, this two-day event is shaping up to be the ultimate hangout for the “anik-anik” obsessed and the fashion-forward crowd.
The Collab of the Year: Seven Artists, One Iconic Tote
To mark the milestone, founder Viktoria is leveling up the Mala Tote with a massive artist residency. Seven local creatives have reinterpreted the bag with exclusive, limited-edition prints that you can only snag during the event.
The lineup is stacked with heavy hitters:
- Jim Weaver (@jimweaverdesigns)
- Bitto (@studio_bitto)
- Studio Siriusdan (@travelfundbysiriusdan)
- Jethro Olba (@jethro.olba)
- Sab Cabredo (@sabrinacabredo)
- RiesoLai (@riesolai)
- Deejae Paeste (@deejae408)
The Vibe: You can customize your Artist Collab Mala and watch it get sewn live. It’s basically the Build-A-Bear of high-fashion totes, but make it Manila creative.
More Than Just a Sale (But Also, the Sale is Huge)
We know Carry Om never does sales, but for the birthday bash, they’re breaking the rules. We’re talking 30–50% off on all collections. And no, this isn’t a clearance dump—they’re discounting unreleased designs and fresh colorways for the Gopi, Jada, and Mala bags.
The catch? It’s in-person only. No “add to cart” from your bed this time; you’ll have to head to Makati to secure the goods.
The “Anik-Anik” Corner
Because no Gen Z bag is complete without charms and trinkets, the OMniversary features a triple-threat collab with Profanity and MOLD. If you grab an Artist Collaboration Mala, you’re walking away with free “anik-anik” to deck out your new piece immediately.
Why This Hits Different
Behind the vibrant fabrics and the “budol” energy is a story of pure resilience. From Viktoria’s personal battle with cancer in 2025 to the “bagfather” Yadu and husband Dhanvan helping build the brand from the ground up, Carry Om represents more than just a trend—it’s about “carrying on” with style and heart.
Where to find them:
- What: The First OMniversary
- When: March 28–29 (11 AM to 8 PM)
- Where: Open Space Studio Yakal, 3rd Floor YL Holdings Bldg., Legaspi, Makati City
- Admission: Free! (But your wallet definitely won’t be).
Don’t gatekeep—bring the barkada, prep the credit cards, and get ready to haul.
